Lillehammer 1994 – Designers
LOOC Design Director
Petter T. Moshus
Head of Graphic Design Department
Ashley Booth
Olympic Emblem
Engen & Harlem, Designgruppen'94
Paralympic Emblem
Sarah E. Rosenbaum
Sports Pictograms
Sarah Rosenbaum/Designgruppen'94
Signage Pictograms
Oslo City Transport, LOOC Design Department, Bates Design
Torch Relay Emblem
Sarah Rosenbaum
Main Marks
Sarah Rosenbaum/Designgruppen'94
Official poster
Ashley Booth & Sarah E. Rosenbaum
Look of the Games
Designgruppen'94
Typeface
Century Old Style & Frutiger
Bid Emblem
Engen & Harlem
Olympic Mascot
Kari & Werner Grossmann
Paralympic Mascot
Tor Lindrupsen
Members of the Lillehammer 1994 Design Team
Northern Lights Symbol
Engen & Harlem developed the Nordlight symbol, which was later adjusted by the Designgruppen‘94 as well as temporary guidelines
April 1990
LOOC’s advisory project group for design
The group who wrote the report: “Visual Profile for OL‘94, Lillehammer. The basis of a design program” consisted of the following persons:
• Odd Thorsen
• Peter Butenschøn
• Bruno Oldani
• Kristi Skintveit
• Anniken Thue
• Esben Wingerei
September 1990
• Petter T. Moshus
October 1990
Designgruppen’94
• Knut Harlem
• Reidar Holtskog
• Åsmund Sand
• Sarah Rosenbaum
January 1991
• Ashley Booth
Final Graphic Design Team within LOOC
• Petter T. Moshus
• Ashely Booth
• Annette Sarto
• Astrid Wærdahl
• Lasse Berntzen
• Synnøve E. Sandvik
• Jon Kylstan Hansen
• Jannicke Engelse