Why the Olympic Design? The biggest design project worldwide with unparalleled media coverage is an illustrative example for how important great design is. The design does not only provide the event with a face but also reflects the image of the host city and country. There are excellent but unfortunately bad examples, too.
All Olympic Games have their own characters–influenced by people, culture, history and politics of the host country since the very first Olympic Games in 1896. What’s triggering me is the event as a whole–especially how the different departments of the Organising Committee (OCOG) are organising, planning and realising.
The following eleven fields are the most relevant elements about the Corporate Design of each Olympic Games. The twelfth field about the designers of the different inventions is in progress.
Design impressions from the Olympic Games since 1964