Mexico 1968 – Main Marks


OLYMPIC TORCH RELAY

OLYMPIC VILLAGE

PEACE SYMBOL

CULTURAL OLYMPIAD



The Cultural Olympiad of Mexico 1968 completely put those of all previous Games in the shade. Pedro Ramírez Vázquez recognised the opportunity to use the Games to present Mexico’s cultural heritage to the world. To this end, the Organising Committee staged countless events with national and international artists, scientists, directors, architects, musicians, sculptors, photographers and many others. In order to better structure all these events, the different areas were divided into groups. The magic number was 19 again: it was the Games of the XIX Olympiad; athletes competed for medals in 19 different sports. Therefore 19 symbols were developed for all events of the Cultural Olympiad. Basically these pictograms differed from those of the sports by their basic form, which originated from the outline of the number 68. These symbols were printed only in black or silver and could be found on all cultural programmes, posters and signposts. The most prominent of these 19 pictograms is certainly the dove of peace, called “La Paloma de la Paz” in Spanish. This symbol should stand for the peaceful meeting of all participants during the Olympic Games. After the massacre of Tlatelolco on 2 October 1968, in which countless students died, the dove of peace took on a whole new meaning. Already before the Games, this symbol had been used by the students to show their messages and demands. Countless souvenirs were produced and sold with the dove of peace.


ABC

ABC

ABC

ABC

ABC


ABC

ABC

ABC

ABC

ABC


ABC

ABC

ABC

ABC

ABC


ABC

ABC

ABC

ABC

ABC