Oslo 1952 – Emblem

Designer: Gunnar Furuholmen

To design a symbol for the 1952 Winter Games, the Organising Committee set up its own emblem and poster committee, whose second, no less central task was to launch a poster for the worldwide promotion of the Games. The committee’s first task was to initiate a competition with the aim of finding the desired emblem. A total of 335 suggestions were received, from which the committee chose Gunnar Furuholmen as the winner. His simple, circular design showed the silhouette of Oslo’s new town hall against a light blue background with five Olympic rings above. The outer edge of the emblem reads in Norwegian “The VI Olympic Winter Games – Oslo 1952”. This emblem became the face of the Games and was used on all correspondence and printed matter as well as on several souvenir articles.