Why the Olympic Design? The biggest design project worldwide with unparalleled media coverage is an illustrative example for how important great design is. The design does not only provide the event with a face but also reflects the image of the host city and country. There are excellent but unfortunately bad examples, too.
All Olympic Games have their own characters–influenced by people, culture, history and politics of the host country since the very first Olympic Games in 1896. What’s triggering me is the event as a whole–especially how the different departments of the Organising Committee (OCOG) are organising, planning and realising.
The following ten fields are the most relevant elements about the Corporate Design of each Olympic Games.